About Us

Founded in 1989 by Mr. Kanoksilp Prahanparp and Mrs. Duangnit Vatanasin, Hatai Group emerged from a shared passion for creating affordable high-end silver jewelry. The company has pioneered innovative designs by incorporating precious and semi-precious gemstones into 925 silver settings, plated with 22-karat gold using cutting-edge nano technology.

At the heart of Hatai's brand identity is the vibrant enamel color, inspired by traditional Thai artistry, which remains a hallmark of our collections. Our dedication to quality and craftsmanship is evident in every piece, manufactured in our two Bangkok-based factories, employing over 120 highly skilled laborers.

Each year, Hatai showcases its unique designs at numerous national and international exhibitions, with 36 exhibitions in 2023 alone. We are also proud to be a licensed manufacturer of Disney jewelry under the brand 'Mystic,' celebrating Disney 100 and beyond.

Our commitment to excellence and innovation has established Hatai as a leader in the industry, continually evolving to meet the demands of discerning customers worldwide.