Joint Creative Economy and Legal Councils - Creating with Confidence: Towards a Trusted IP for Creative Industries

Description

As Thailand's creative economy continues to grow, Intellectual Property (IP) is becoming increasingly important in fostering innovation, investment, and the commercialization of creative works. Meanwhile, AI-generated content is reshaping how content is distributed, protected, and bringing new opportunities alongside legal and regulatory considerations.

Join the AMCHAM Creative Economy and Legal Councils to explore Thailand's evolving IP landscape in the creative economy. Bringing together leading experts, the discussion will examine key IP considerations, including the rise of AI, monetization, and IP literacy. Panelists will also discuss recommendations for building a trusted IP ecosystem that empowers Thai creators and strengthen Thailand's competitiveness as a regional creative hub.

About the Speakers:

James Cheatley is Senior Regional Director, VOD, Digital Affairs and Intellectual Property at the Motion Picture Association (MPA). James has worked in media and copyright policy for over 15 years. Starting his career in copyright policy at the Australian Government Attorney General’s Department in Canberra, he has worked as a copyright lawyer and was secretary of the Copyright Society of Australia. Before joining the MPA, James was Director of Government Relations for Screen Producers Australia.

Athistha (Nop) Chitranukroh is a Partner and Director in Tilleke & Gibbins’ Corporate and Commercial Group and leads the firm’s Technology Practice. She advises clients across Southeast Asia on cybersecurity, data privacy, fintech, insurtech, payments, market entry, mergers and acquisitions, and regulatory compliance, with a focus on technology, financial services, and digital regulation. Before joining Tilleke & Gibbins, she served as Thailand General Counsel and Asia-Pacific Regional Counsel for a NYSE-listed multinational finance and insurance corporation, and as legal counsel for a SaaS and payment processing technology provider. She is ranked Band 1 in Technology, Media, Telecoms by Chambers Asia-Pacific 2026, and as a Band 1 practitioner in Thailand by Chambers FinTech 2026. The Legal 500 lists her among Thailand’s Leading Partners for TMT and identifies her as a practice head of Tilleke & Gibbins’ Tier 1-ranked Thailand TMT practice.