Marketing & Communications Committee: Creating Content that Matters
Date and Time
Wednesday Oct 12, 2022
9:30 AM - 11:00 AM ICT
Location
True Digital Park, Griffin Building 7th Floor, Townhall L
BTS: Punnawithi (direct exit to True Digital Park)
For directions to the Griffin Building, click here.
Fees/Admission
Members: 400 baht
Non-members: 800 baht
Entrance fee includes finger food and beverages.
Contact Information
K.Jan
02 254 1041 ext. 227
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Description
With digital disruption and the pandemic, content has become more important than ever and is now a crucial part of digital marketing and communications. 'Good content' has a very clear competitive advantage. It not only helps you build trust and connect you with your target audience, but also acts as fuel for your other marketing approaches, achieving the outcomes you are looking for.
As content can be created and driven through different channels: owned, earned, and paid media, as well as by using influencers, this event is aimed to provide insights and sharing of experience from brand leaders and influencers on creating engaging content. We will also cover how to pitch your content and work effectively with these people who have the power to influence buying decisions.
About the Speakers:
Jitsupa Chin (Sueching), Co-Founder and Chief Editor of Vantage. Jitsupa is an editor and online personality for spin9 channel on YouTube and Facebook. She has a strong relationship with media outlets and brands, especially in the tech industry. She hosts online shows and podcasts covering a variety of topics ranging from technologies to women's interests. She has worked with Google, Uber, Amazon, Intel, BMW, Volvo, MG, Vivo, Acer, Nok Air, AIS, DTAC, Telenor, Sansiri, SC Asset, and more. She started as a journalist for the international news desk covering all sorts of worldwide news ranging from politics to lifestyle. Jitsupa is also a guest lecturer at universities and organizations on a range of digital topics, such as tech trends, social media trends and platforms, tech impacts on future jobs, cyber securities, and others.
Netty Titiya Vichyanond, Beauty and Lifestyle Influencer of Netty Beauty life. Netty graduated with a master's degree of Pharmacy. She is a beauty influencer with strong focus on skincare and also lecturer in basic dermatology at Faculty of cosmetic technology, North Chiang Mai University. You can find her on Facebook or Instagram, where she has over 125k followers.